Privacy Policy

About Peoples Drug Mart (B.C.) Ltd.

The following domains are owned and operated by Peoples Drug Mart (B.C.) Ltd.
peoplesdrugmart.com
peoplesdrugmart.ca
peoplesdrugmart.bc.ca
pdmstores.com

Store that are a part of our organization operate under the Peoples Drug Mart or Peoples Pharmacy banners

We are committed to protecting your privacy both at the store and online here at Peoples Drug Mart (B.C.) Ltd.

We do not give, share, rent or sell the information collected on the website or at any of our member stores to anyone outside of Peoples Drug Mart (B.C.) Ltd. organization or affiliate stores.

If you have any questions or comments about our Privacy Policy, or if you feel that we have not kept our promise with you, please contact us:

by email: info@pdmstores.com

or by mail to the following address:

Attn: Privacy Compliance Officer
Peoples Drug Mart (B.C.) Ltd.
520-4400 Dominion St.
Burnaby, B.C.
V5G 4G3

Where do we collect personal information and how do we use it?

Our primary goal in collecting personal information is to provide Peoples Drug Mart and Peoples Pharmacy customers with a great shopping experience.

We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our web site and administer our systems. We gather information in the following ways:

People First Rewards

By signing the application form and /or first time usage of the People First Card, you signify acceptance of the terms and conditions of the People First Rewards program that accompanies your People First Rewards Card.

When you present your Peoples First card when making a purchase, a record is kept of your visit and what you purchased.

Purchase information may be analyzed to study market information.

Occasionally, the information provided by you or the information gathered may be used to furnish you with information and/or offers which we feel may be of interest or value to you. . If you do not wish to receive such information, please let the store owner or manager know next time you are in the store.

Information Collected from a Web Refill Request

The information you enter via the Web Refills site is protected using current SSL technology. SSL will confirm for you that you are connected to the www.pdmstores.com server and that the information you enter there is encrypted so that it cannot be read by any third parties.

The information being collected is required so that the pharmacist and/or their staff are able to verify your identity and match it to the Prescription Number(s) you have indicated in this Refill Request.

We will be forwarding this information via email or fax to the pharmacist in the store you have indicated so that they can complete your Prescription Refill Request.

They will then fill the prescription using the government approved prescription processing computer systems, which they utilize at their individual stores. This system is bound by a separate agreement between the store and the government for maintaining the security of your information.

The information you enter on this web site will be kept on file for not more than two years after which it will be deleted.

The information will be used only for the Pharmacist’s verification and refilling of your prescription, and for Peoples Drug Mart (B.C.) Ltd. to improve the effectiveness of this service.

We are very interested in making this service as simple and easy to use as possible, therefore we may contact you to find out about your experience using this it as we look for ways to improve on it. Other than that, you will not receive any solicitations as a result of using this service unless it pertains specifically to your Refill Request.

Sometimes, in the filling of a prescription, it is important for the pharmacist to contact the patient, the doctor who issued the prescription or both. By using this Web site to request a prescription refill, you are giving the pharmacist permission to contact either, should the need arise.

Visiting our web site

Limited demographic data is collected at our site from our third party advertising server, who provides us with the postal code and area code associated with a visitor's server, along with pages viewed on our site.

We review the actions visitors of the www.peoplesdrugmart.com web site on an aggregate basis to determine customers' preferences.

We analyze our visitors' demographics, interests, and pages viewed based on the information provided to us during ordering, a promotion, from our server log files, from contests, drawings or surveys.

We will use this data to tailor the visitor's experience at our site, to improve our marketing and promotional efforts, to statistically analyze site use, to improve our product offerings, and to customize our Site's content, layout, and services. We receive summary, but not individual, reports from our third party ad server, which tells us how many ads were presented and clicked upon.

Online Surveys, Instore Surveys and Polling

In order to improve our services to you, we might ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

Contests

When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain provincial and federal laws. Your consent to such promotional use and disclosure of this information is a condition of your participation.

As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.

Newsletters & Promotional E-mails

We occasionally offer free newsletters and promotional e-mails as a service to our customers. We will send you newsletters and e-mails periodically listing current specials and deals. If you do not wish to receive such information, please let the store owner or manager know next time you are in the store.

Contact Information and Third Party Data

If you contact peoplesdrugmart.com or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name and e-mail address in order to send you a reply.

Advertising

In order to keep our prices low, we display advertisements. By knowing a little about you, peoplesdrugmart.com will be able to deliver more relevant advertisements and content to you in the form of targeted banners and promotions. For example, advertisers give us an advertisement and tell us the type of audience they want to reach. peoplesdrugmart.com takes the advertisement and includes it in a peoplesdrugmart.com e-mail to prior customers meeting that criteria.

We may also have our third-party advertising server display ads linked to certain search terms that you have entered, or to certain pages that you are viewing. In this process, advertisers never have access to individual account information; only peoplesdrugmart.com has access to individual's accounts.

Additionally, peoplesdrugmart.com may share aggregated data with advertisers. We also track customers' traffic patterns throughout their online session, including which pages a customer views while using the site. This information is ultimately stored in the form of store categories, and, in some cases, specific URLs.

We use your IP address to diagnose problems with our servers, software, to administer our site and to gather demographic information.

Do you still have any questions or concerns?

If so, please contact us via email at info@pdmstores.com or send us a letter to the following address:

Attn: Privacy Compliance Officer
Peoples Drug Mart (B.C.) Ltd.
520-4400 Dominion St.
Burnaby, B.C.
V5G 4G3

Last updated: Dec 15, 2011